Started week 11 with new courses in the digital analytics Mini degree course. The new course in this mini degree program was Intermediate Google Tag Manager. Use intermediate-level GTM knowledge for greater data governance and control over tag management. This training program will give you 1) Greater data governance and control…

Started week 10 with new courses in the digital analytics Mini degree course. The new course in this mini degree program was Google Analytics 4. Google Analytics has been around for about 15 years and everything you know about it is about to change. There’s features that have never been…

Started week 9 with new courses in the digital analytics Mini degree course. The next course was about A/B testing foundations. Lesson number one: Introduction to A/B Testing. So what are we trying to do here? Why are we doing A/B testing to begin with? And how does it work…

Started week 8 with new courses in the digital analytics Mini degree course. The name of the course in this mini degree program was Introduction to the Google Cloud Platform and Google BigQuery. Start exploring Google BigQuery (without entering your credit card), using Sandbox and public datasets. …

Finished week six with an interesting course in the CXL mini degree program. The next course in this mini degree program was about Google Data Studio. It is a free product, a data visualization product perhaps referred to as Google’s version of Tableau. It’s web based. It connects to a…

Finished week five with an interesting course in the CXL mini degree program. The next course in this mini degree program was about Excel and Sheets for marketers. Lesson one in Excel and Sheets for Marketers. We’re going to start right away by downloading some data from Google Search Console…

Finished week four with an interesting courses in the CXL mini degree program. The next course was about Intermediate Google Analytics This tactical training course will let you watch over the shoulder of one of the world’s leading Google Analytics experts. In this program, you’ll learn how to: 1) Master…

Finished week three with an interesting courses in the CXL mini degree program. The next course was about Using analytics to find conversion opportunities Analytics expert Jeff Sauer explains how to identify conversion opportunities via digital analytics. In this course, you will learn to: 1) Determine appropriate goals & filters 2)…

Finished week two with an interesting courses in the CXL mini degree program. The next course was about Google Analytics audit Topics Covered were: 1) How to begin to use the developer’s console to see all traffic being sent to Google Analytics. 2) The four Chrome extensions that will be absolutely…